No one would find it on google. the word haveover 1.2million entries. I guess it would been very hard to get it submitted with the bad shorten name if they search after that, even it a other good name when the long name is used, which is clear. I just diskike the bad shorted name, and normal users might never found of that is stand for.
Thas is why I really like LoadMan idea:
It's easier to remember, have a good domain name which is not taken, People would have easier to understand what the plugin system is for and its a condidate for a good logo with that name.
That why.