They haven't lost 200 million they have lost 200 million in potential earnings. In other words, they lost magical unicorn vapor. Nintendo will still end the year with a profit, it just isn't as large a profit as they promised their shareholders.
it grates on me when people say I don't have facts straight when they present no facts to the contrary: http://www.nintendo.co.jp/ir/pdf/2011/111027e_2.pdf
Latest nintendo forecast. Says forecasted loss is 20,000 million yen. That is 256 million dollars. I presume you would consider this a fact. a loss of 256 million dollars is not a profit. You are wrong. Get your facts straight.
Here is what kills Nintendo: The lack of good 3d party support. They only games worth playing are largely home grown games and you are LUCKY if you get 2 of those a year.
To me this seems an AWFUL lot like Sega - rested on their laurels after the genesis, came out with systems that lagged behind their competitors. Released a "next gen" system in the dreamcast that was barely better than the current generation and then got crushed by the next gen.
Here is why the 3DS matters so much for Nintendo. Its pretty much their bread and butter. Here is another fact: Nintendo's share of the mobile gaming pie is shrinking and games on other mobile devices are eating into their market share:http://bits.blogs.nytimes.com/2011/11/30/nintendo-3ds-sales/
So what? Its just market share, right? So what if the pie piece is shrinking as long as the pie is growing? Well that's the thing, if you look at the numbers, the pie piece for nintendo is shrinking much faster than the whole pie is growing.
The analysis that there is still room for a portable system is bunk. Why would you pay for a device that JUST does games and carry around another device, when for ostensibly the same price you can get an ipod touch which will play games and do so much more?
We are all entitled to our opinion, mine is that the writing is on the wall. Hand held gaming is going to go the way of hand held cameras. Sure there are some people that would prefer a dedicated device, but most of us would rather just snap away on our smartphones.