back in the day, some manufactures got "smart" and decided to reverse the polarity of the sync signals, that way, when and if your monitor broke down, you'd have to purchase a replacement from the game maker (atari, nintendo or whomever) Because a "standard" negative sync monitor wouldn't work with your game board, you were forced to have them replace the unit. Hackers with the vendors would often just run the sync signal to an inverter circuit (IE the 74LS04) to change the signal around and make it negative again... later monitor manufactures got wise to the shenanigans of the game companies and started making monitors that could take either polarity.
there is no advantage to one or the other, it's just simply electrical trickery to get vendors to purchase product from the maker because of the proprietary nature of the video sync signal.
nintendo did the same with their RGB signals on a few games (using an inverted signal) same thing... just a proprietary signal to get vendors in the corner to buy product from them.
/historylesson