In Midway cocktails...14 volts. (or at least 12 volt bulbs run HOT at 14 volts from the transformer, AC)
If you're "hacking" a DC transformer, I presume you mean a wall-wart, like the block used to plug in a 1980's Nintendo or Sega home system? If so, they typically won't have enough amps. A 12 volt light bulb will pull at least 1 amp of power if not 2, and most wall warts only have 1/3 to 1/2 an amp (300 ma to 500ma). You will burn up the power supply in no time (and risk fire as it melts the plastic shell).
There was another thread in the last few days about cocktail lighting in this form where this was talked about. You best bet would be to find an old AT power supply out of an old Pentium 2 or older system and use it, as they usually had about 6-8 amps on the 12 volt line.
Or you can use high intensity LED's instead as they draw miliamps of power (10-20ma?)
BTW a Nintendo transformer was 10 volts AC at about 1 amp, so it might power a single light. Sega supplies were 10 volts DC at 850 miliamps IIRC. Dunno if this is what you have, but definitely don't try to power a 12 volt car light bulb with an answering machine/cordless phone sized power brick.