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Turnarcades website - up and half done!
ratzz:
Lots of good advice here from people about your website.
You can't just ignore the quality and build of your website if you're trying to persuade people to buy. They will only have your website to base their initial opinion about your products on. If your website looks shoddy, and poorly built, in my experience they may feel your products are built in a similar vain (I'm not saying they are).
Customer perception is vital because the 'back' button is too easily pressed. They may come back, but not after they've performed another search in Google and all the other top three or four (of which your site isn't indexed with any relevant keywords). You may also want to consider registering a sitemap with Google to improve results.
If you build a website, it doesn't mean that anyone will see it -- its a regular misconception. It takes ongoing work to index it to ensure it gets viewed and ultimately improve sales. Good content is also key as search engines use this to figure out what's in your site. META keywords mean very little anymore.
So here are my tips.
Review your site, and maybe start again.
You have fonts in your site that will not be viewable on all computers (Haettenschweiler) as they may not have them installed -- see websafe fonts for more information.
Remove the background and any other distractions, they don't add to your site's overall layout and make things look untidy.
Complete all pages text BEFORE uploading.
Remove the counter -- most people are aware that they can be set at any number you want, so they mean very little.
Other than that, look at your competitions sites and see how they have done things, this will help you keep up-to-date.
Good luck, and keep at it.
Ratzz :cheers:
johnperkins21:
--- Quote from: ratzz on February 10, 2008, 07:22:52 am ---A bunch of good advice.
--- End quote ---
I wholeheartedly agree with everything you said. Especially customer perception of the website. Sadly, he seems determined to go his own way. I commend him for the effort, and the drive to go for it, but his refusal to listen to spectacular advice is disheartening.
ratzz:
--- Quote from: johnperkins21 on February 10, 2008, 07:34:33 pm ---
--- Quote from: ratzz on February 10, 2008, 07:22:52 am ---A bunch of good advice.
--- End quote ---
I wholeheartedly agree with everything you said. Especially customer perception of the website. Sadly, he seems determined to go his own way. I commend him for the effort, and the drive to go for it, but his refusal to listen to spectacular advice is disheartening.
--- End quote ---
Agreed ...
BTW, I'm not saying there is anything wrong with having good stats for your site -- its vital.
However - there are many free counters that are hidden from the surfer (much better) and offer a huge range of stats via a log-in control panel. You can see where they came from, how they found your site, where they went to afterwards, and even monitor size, browser details, operating system. This is really useful stuff for optimising your site, and making sure it's viewable to as many potential customers as possible.
Ratzz
waveryder:
Customer Perception 101:
Amatuer website + Good Prices = Shoddy/Poor QUality Goods!
Take head of the advice. No one buys from back yard bussiness's. Well they do, but they dont know they are. You dont seriously think Ultimarc, GrooveyGamegear, Arcades R Fun, etc. work out of giant warehouses do you. It all about the perception your customers have of you and your product. Your getting a ton of free advice, which frankly any freelance designer or corporation would charge you a Sh**load for. Take some good advice before you make a huge mistake. My £0.02
ratzz:
--- Quote from: waveryder on February 11, 2008, 05:24:06 am ---Your getting a ton of free advice, which frankly any freelance designer or corporation would charge you a Sh**load for. Take some good advice before you make a huge mistake. My £0.02
--- End quote ---
I am a freelance / self-employed designer (website and ecommerce) and am happy to give out free advice for guys here who maybe strugging with the traps of website design.
I've had great advice recently regarding my arcade project, and I'm glad to be able to give something back to the community.
Ratzz :cheers:
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