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i have a new understanding of the mcdonalds coffee case now

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WaRpEd:
Atom
You're kidding about the cruise control thing.
I hope no one that dumb is driving a 7 ton motor home.

DrewKaree:

--- Quote from: shmokes on August 23, 2007, 08:42:12 pm ---Starbucks sells WAY WAY WAY WAY WAY WAY WAY WAY WAY WAY WAY WAY WAY more coffee than McDonald's, Drew.

--- End quote ---

Methinks that's the amount of effort you've put into thinking about this:  "all they sell is coffee, so they HAVE to sell more than them".

http://www.caterersearch.com/Companies/33902/mcdonalds-restaurants-ltd.html

http://www.caterersearch.com/Companies/33917/starbucks-coffee-company-ltd.html#ProfileData

Three times as many units.  Sheer volume.  I get the feeling you believe that I think they outsell Starbucks by brazillions.  I'm simply telling you that in sheer volume, they sell more.

You express amazement that McD's makes that much profit on coffee alone and wonder why Starbucks doesn't make that much.

Is it impossible that you can't put two and two together simply because you've got this mental stumbling block of "but all they SELL is coffee!?!?!?!"  Or does it just boggle your mind that McD's is able to figure out how to sell coffee at a higher profit than Starbucks?

One way or the other, McD's is better at it than Starbucks.  No matter what you believe to be true.

Singapura:
Okay let's look at the facts logical.

* McDonald's sells hot coffee
* There was a warning on the cup that it contained hot coffee
* Old lady thinks she can balance hot coffee between legs
* Old lady's descision turns out to be a bad one
* Old lady suffers burns because of bad descisionWhere doesn McDonald's liability come in? It's unfortunate that she had to go to hospital but her age doesn't make her immune from stupidity. She could have sued the car manufacturer for not having cup holders., the manufacturer of the cup for not making a cup that can be stabily held between your legs but she chose to hold McDonald's responsible. The fact that the company took her serious enough to offer her $800 is already way beyond what they should have done (apart from PR reasons). Read Lee Iacoca "Where have all the leaders gone?" if you want an alternative point of view on the litigation culture in the US. 90% of all liability lawsuits world wide are initiated in the US!

DrewKaree:
Look at the link above as well.  50 million customers per day for McD's.  Guesstimating Starbucks customers:

http://local.google.com/answers/threadview?id=471821

You do the math.

Or put forth a modicum of effort to prove me wrong; "they just HAVE to sell more, Drew!" isn't going to cut it.

Singapura:
DrewKaree, before you berate someone get your own facts straight. McDonalds main products are hamburgers, not coffee. If you really want to compare you should count the number of cups of premium coffee they sell, leaving out the drip coffee since Star Bucks doesn't sell that. Starbucks has 42% of the US premium coffeemarket with no close competitor (http://www.wikinvest.com/stock/Starbucks_(SBUX)). McDonald's is gaining but does not sell close to the number of cups that Starbucks does. Dunkin' Donuts is a good competitor too.

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