I'm okay w constructive criticism. Thanks for commenting.
I guess the reason for it to be in a mall, with my reasoning, is that it becomes a secondary location that reaches a higher demographic (drifters to other stores/food). Although I agree w you that they are in a decline, to have a alternative service business, I need the initial demographic (interested in whats being offered) and the secondary demo (ones that pass by walking to something else) to make more, not just revenue, but income.
In the city where I am, there are two/three nice outdoor malls but they are spread out and always over populated. Where the three indoor malls, one is closing because it is in a bad area, but the other two are still booming. I worked in one of them at a FinishLine and we were, always, busy esp during the weekend.