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Star Trek - Overseas marketing

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Hoopz:
I find this financial aspect to be fascinating.


--- Quote ---Since "Star Trek: The Motion Picture" launched the film franchise back in 1979, the 11 movies in the series have taken in more than $1.8 billion, but just $312 million from abroad. Indeed, the franchise's appeal and cast of characters was seen as so U.S.-centric, that Paramount didn't bother to release several of the earlier films abroad.
--- End quote ---

128 million of the 312, came from the last one so the first 10 films accounted for just 184 million.  Unreal.    :dizzy:

ChadTower:

That's hiliarious considering how far they went to make the crew look entirely international.  What, Europeans don't like bad fake accents?

Drnick:
I imagine most of the 184million was from the UK audience too.  Other then UK & US I don't think that StarTrek got much love.

wp34:
That is really interesting.  I would not have guessed the market was tilted so heavily toward the US/UK but I suppose it makes sense.

It is interesting how far Disney has gone to market Iron Man in China.  Apparently there are slightly different scenes that were shot only for that market.

Vigo:
My wife loved Star Trek since her childhood in Taiwan. Next Generation was a big hit over there. Before then, Star trek was completely unknown, and I don't think the original series ever saw the light of day in TW. I am guessing the international success of NG  makes me think that the rest of the international sales were probably only from the next gen movies. I can't see paramount suddenly deciding to release star trek 5 and 6 internationally.


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